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5 Important Ways of Infographics to Boost Digital Marketing:
A recent survey by market experts has
cemented the fact that infographics is far from dead; one of the most powerful
tools to market your business interest or brand. There is possibly no doubt
that the visual impact of any marketing strategy works far better and stronger,
hence marketers love them, so do the consumers. So far the conversion results
by infographics, when properly used, is quite impressive.
To substantiate this we have solid
research outcome, 37% marketers say that visual content is an asset for their
digital advertising, furthermore, according to Social Science Research Network,
65% population is keen on learning visual content. To turn a boring content
into an appealing one, infographic plays a major role. A perfect combo of
visual and text content, informative and aesthetically graceful pulls more
audience; a picture is worth a thousand words, So True!
more traffic to your website: Good solid infographics
work as a magnet sticking more traffic to your website. Sharing your visually
pleasing content on social media leads to more sales to your official website,
as more visitors get educated about your brand or start up or business and then
get interested. Eventually the interest turns into conversion.
social media advertising: It is quite easy and
simple to share infographics on social media platforms; Facebook, Twitter,
Instagram, Linkedin and so on. The visual content can be used without a blog
post, or attached to any article to leverage the message. You can also slice
them into smaller pieces and use them accordingly. Moreover, the scope to be
creative is quite satisfactory here; you can create a chart with visual
description or a quirky illustration or bringing small different visual images
to make a solid one, what not!
SEO: One of the most effective ways to get more
conversion is to use infographics on your website and social media, but, only
quality visual content will ensure maximum results. They are easily likable and
sharable; productive and constructive to build BRANDING emphasizing your
business interest at the core.
valuable time: Using infographics builds the crux
for your content outreach. Promoting a message or blog post through
infographics not only lures people to read it, but also saves valuable time.
They are easy and quick to read and absorb. So transmitting message in short
period of time is rather easier by visual instructions.
fun: Using infographics doesn’t require solid
grasp over designing. There are several tools to make visual contents, also the
latest ones are quite advanced and more visually appealing; sorting images is
rather fun now!
So, these reasons are enough to convince
you why you should use infographics in your marketing plans. If you are not
sure how to start, then do research on what sort of graphics are doing the
rounds or which are the graphical illustrations grabbing the eyeballs. Then use
infographic according to your business approach to convey the message.
media is powerhouse in building communication and marketing; ever since its
birth, the whole world has literally shrunk into a small space. With strategic
and well-planned manoeuvre; regular update, unique crisp content, engaging
communities; social media can work like miracle for businesses, brands,
and well-organized planning is something that brings success. Unrealistic,
overly expectations will result in poor outcome. Hence, businesses need to do
their research based on concrete data, statistics and expert reports. Over the
years, what has been seen is that much of wrong beliefs about social media has
caused brands and businesses hefty prize. So, some common myths about the
communication marvel need to be exposed: Social media promotion is
This is so wrong!! If you keep your social media marketing separate from the
brand strategy, your marketing will lose consistency. The overall marketing
will lose the momentum, keep social media conte…
Done with market research, product
details, digital advertising tools, now, the vital question; where to find
clients or how to win over more clients? Though, building a strong clientele is
not so easy task; with delivering absolute QUALITY, trust and reliability
between consumers and service providers play crucial for any business success. We
have seen clients of decades will never change their preferences for certain
product or brand despite other goodies available in the market. Yes, in
business there will be some unavoidable circumstances where you may lose some
loyal clients too. But with some dos and don’ts you will be successful in
retaining old clients and also gaining new clients: Reference,
the crux of strong clientele: No matter how speedily
online marketing is spreading all over; we still prioritize communication
through word of mouth. There are clients who would love to assist you to fulfil
your business dreams. Also your cordial exchange with your clients will take
our elders say, too much of anything is always bad. Do you spend too much time
texting or scrolling? Is your child gaming on your smart phone all the time?
WARNING!! Reports from medical experts across the globe, over mobile phones indiscriminate
usage are quite worrying. With overly texting, typing, browsing and scrolling,
users may develop TEXT CLAW, a non-medical term to describe sore muscles and
finger cramping resulting in aching, wrist pain, numbness, loss of strength. In
severe Text Claw cases, patients sometimes can’t even perform the smallest
tasks, the day-to-day ones. Hence, mobile phone users, children included, need to
be little cautious, that whether the constant handset companion is not harming their
health, sending a message should not hurt!!